Check out Mr. Big Brain in the New York Times with his big economic analysis of our iPhone pricing here. Worse, though, is Seth Gonad's excruciating piece here where he suggests other things we should have done. Like these:
* Free exclusive ringtones, commissioned from Bob Dylan and U2, only available to the people who already had a phone. (This is my favorite because it announces to your friends--every time the phone rings--that you got in early).
* Free pass to get to the head of the line next time a new hot product comes out.
* Ability to buy a specially colored iPod, or an iPod with limited edition music that no one else can buy.
Where to begin? People actually pay money for books that this man writes. People listen to what he says and repeat things he says as if they make sense. How can this be? What madness has overtaken the world?
For the record, some professor of philosophy who writes a blog on business ethics says we didn't do anything wrong, and all these whiners should just shut up. Did I mention that he's a professor? Yeah. At a college. So there.
Monday, September 10, 2007
Everybody's an expert
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10 comments:
Can't trump the college professor. Nope. Suck it up and move on, early adopters.
How much was the Razor when it came out? And, what did one cost six months later?
Ringtone should be Pink Floyd... Money. To announce to the world "I'm Steve Jobs' biatch!"
It's kinda cool though knowing that Britney and Lindsay paid the $200.
Still writing about business looks a lot easier than actually operating one and building things. Anyone know if there's any money in it?
=)
Dear fSteve,
Speaking of free ringtones (not), I bought iLife, and made a groovy song with GarageBand. How come I can't make it into a ringtone?
Was this an oversight, or is it all about the money? Do you want $.99 or something?
Sincerely,
--
Mr. PoopyPants
Speaking of buying books, I just pre-ordered yours. Can't wait to read it. I also bought the RAZR for full price. I didn't complain about that, and I didn't complain about it with my iPhone either. But I'll still take the $100 you're giving me. Can you say, Leopard?
another $100 of itunes store credit would've been a good way to go.
maybe even if it's only applicable to NBC shows... while they last.
any special ringtone for ealy adopters would soon be known as the "sucker" ringtone.
Hey, FSJ - you also got some love from noted economist Tyler Cowen:
http://www.marginalrevolution.com/marginalrevolution/2007/09/stop-whining.html
Ringtone should be Pink Floyd... Money. To announce to the world "I'm Steve Jobs' biatch!"
I like this. Maybe it could be just the musical beginning though with the sounds of the cash register.
Money quote from the referenced ethics blog:
"Abused? Nope, not at all...life as an early adopter geek has its costs."
everyone is a marketing expert. or thinks they are.
FSJ, don't fret. these guys don't yet appreciate the genius of how you launched iPhone:
1. intro product - get lots of complaints that it is too expensive
2. dramatic price cut - get early buyers bitching to all their friends how AAPL and Real SJ screwed them over with the huge price cut that came too soon.
3. the media and other useless pundits pile on forcing SJ to "apologize"
4. watch those cheap skates rush to buy iPhones. watch sales accelerate
FSJ, you played them like a violin. And they don't even know it. Masterful!
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